Strategic Growth and Expansion for a Dental Practice
Introduction
This case study details a dental practice’s journey from 2022 to 2024, focused on expanding capacity, improving operational efficiency, and increasing profitability. Through strategic interventions in leadership, capacity enhancement, and financial planning, the practice achieved significant growth in collections and EBITDA, securing financial independence for the owner.
Key Strategies
- Increasing Capacity by Expanding Operatory Space: Acquired additional space to increase patient accommodation and support future growth.
- Implementing Business Scorecards: Introduced scorecards to monitor key performance indicators, aiding data-driven decision-making.
- Operational Mastermind and Leadership Training: Provided training for the owner to strengthen management capabilities and support expanded operations.
- Revenue Growth to Onboard More Doctors: Focused on revenue growth to fund the onboarding of additional doctors.
- Enhancing Profitability: Boosted EBITDA to replace the spouse’s income, contributing to the family’s financial security.
- Adjusting Organizational Structure: Revised the organizational chart to align with growth needs and improve team support.
By the numbers
- Monthly Collections Growth: Collections increased from $141,640.97 in 2022 to $185,063.14 in 2024, marking a 30.6% growth (Figure 1).
- Dramatic EBITDA Improvement: EBITDA rose from -$21,632.61 in 2022 to $39,161.29 in 2024, demonstrating a 217% turnaround and an additional 54.3% increase from 2023 (Figure 2).
- Successful Clinical Team Expansion: Onboarded additional doctors, leveraging increased capacity for continued growth.